By Amanda Luedeke of Britton

Women smoking cigars? Ladies on Harleys? Gals in Mustangs? Welcome to the 21st century! A time when Don Draper would be slapped with a lawsuit, June Cleaver would join her friends for a whiskey neat, and Miss Daisy would be driving herself.

It’s a different time—a time in which the genders, though still distinct, can like and do the same things in their own way. And companies are taking note.

Read the full article featured in Britton.

July 16, 2015

Three Male-Centric Industries That Are Embracing Female Consumers and Making More Money Than Ever

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